← Work08 / 08Artel
Insurance Calculator
01Overview
Insurance Calculator is a digital product designed to guide users through the information needed to prepare an insurance enquiry.
- Client
- Artel
- Role
- Product Designer & Builder
- Year
- 2026
- Industry
- Insurance
- Scope
- Product design · UX/UI · Form logic · Lead capture · PDF
InsuranceCase study in progressInsurance Calculator
02Challenge
Insurance products involve many variables that are difficult to communicate through a traditional contact form. The experience needs to collect meaningful information without overwhelming the user.
03Approach
The calculator uses a structured step-by-step flow, contextual questions and a clear summary to turn complex insurance inputs into a manageable customer journey.
04Key focus
- Collecting meaningful information without overwhelming the user.
- A step-by-step flow with contextual questions.
- A clear summary that prepares a more relevant insurance conversation.
05Outcome
A focused lead-generation experience connecting user needs with the information required for a more relevant insurance conversation.